What eyebrows are popular this year? Analysis of the Hottest Eyebrow Shape Trends in 2024
With the update of beauty trends in 2024, eyebrow styling has once again become the focus. By analyzing the hot topics on the Internet in the past 10 days, we have compiled this year's most popular eyebrow trends and related data to help you quickly grasp the trend.
1. TOP5 mainstream eyebrow shapes in 2024

| Ranking | Eyebrow shape name | heat index | Suitable for face shape |
|---|---|---|---|
| 1 | wild eyebrow | 98.7 | round face/square face |
| 2 | silky eyebrows | 95.2 | All face shapes |
| 3 | crescent eyebrow | 89.5 | Long face/diamond face |
| 4 | Little Omei | 85.3 | heart shaped face |
| 5 | falling tail eyebrow | 82.1 | Square face/round face |
2. Detailed explanation of the characteristics of popular eyebrow shapes
1. Wild eyebrows: Emphasis on natural hair flow, soft eyebrow peak, and overall "native" effect. Douyin-related topics have been played 1.28 billion times, making it a well-deserved hit this year.
2. Silky eyebrows: Combining the advantages of line eyebrows and fog eyebrows, the front part is clear and the back part is hazy. The number of Xiaohongshu notes increased by 43% week-on-week.
3. Crescent eyebrows: The arched arc is similar to a crescent moon, which can effectively modify the high cheekbones. The search volume of the same style for celebrities increased by 67% every month.
3. Consumer preference data
| age group | Preferred eyebrow shape | color preference | Tool selection |
|---|---|---|---|
| 18-25 years old | wild eyebrow | gray brown | Eyebrow gel + eyebrow tint |
| 26-35 years old | silky eyebrows | dark brown | Eyebrow pencil + eyebrow powder |
| 36-45 years old | Little Omei | brown | liquid eyebrow pencil |
4. Analysis of the effect of celebrities bringing goods
Yang Mi's popular "Fox Eyebrows" surged 210% in searches this week, and Zhao Lusi's "Oxygen Eyebrows" tutorial video received over a million likes. Data shows that celebrities with the same eyebrow shape can drive sales of related products to increase by 40-60% on average.
5. Eyebrow makeup product trends in 2024
| product type | Popular brands | price range | sales growth |
|---|---|---|---|
| machete eyebrow pencil | Shu Uemura/Hanashiko | 150-300 yuan | +55% |
| eyebrow gel | Anastasia/Little Odin | 80-200 yuan | +72% |
| eyebrow tint | Kissme/UNNY | 50-120 yuan | +63% |
6. Professional eyebrow tattoo trend report
Semi-permanent eyebrow tattoo market research shows:silky eyebrowsOccupying 68% of the order volume, the average retention time is 2-3 years, and the unit price per customer is in the range of 1,800-3,500 yuan. It is worth noting that the demand for "men's natural eyebrows" increased by 135% year-on-year.
7. DIY eyebrow painting skills
1. First use a spiral brush to comb the direction of your eyebrows
2. Fixed-point method to determine the position of brow/brow peak/brow tail
3. Choose an eyebrow pencil color that is 1-2 shades lighter than your hair color
4. The tail of the eyebrows is 0.5cm higher than the eyebrows to look younger.
According to Baidu Index, "eyebrow painting tutorial" has been searched 820,000 times in the past seven days, among which "3-point positioning method" has attracted the most attention.
Conclusion:The eyebrow makeup trend in 2024 puts more emphasis on naturalness, which can modify the face shape while retaining personal characteristics. It is recommended to choose a suitable eyebrow shape according to your own face shape and makeup style, instead of blindly following trends.
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